Lotte Department Store (Main Branch)

This department store is located close to many of Seoul's most popular attractions. The building's basement is connected to the subway station, making it easy to access, and it houses many Korean cosmetics stores as well as famous luxury brands. There is also an exhibition hall with a variety of exhibits, so you can enjoy both shopping and cultural activities.

With a variety of restaurants, cafes, bakeries, and other shops, it's an excellent place to eat and unwind after a day of shopping. The mall is particularly popular among foreign visitors looking to buy popular Korean specialties like Kimchi, seaweed, and red ginseng, as well as souvenirs that make excellent gifts.