Time to Make Your K-POP MV Debut!

Located along Cheonggyecheon Stream in Seoul, HiKR Ground is a 5-story playground for all things K-content! A mix of “Hi, Korea” and “Playground,” it offers free admission and fun interactive zones open to everyone. Be the star of your own K-pop music video, sing your heart out in karaoke booths, snap photos in a studio, or try being a YouTuber at HiKR Street on the 3rd floor. Dive into K-culture and start exploring! 👀

A massive screen showcases videos featuring Korea’s top attractions, K-pop, K-dramas, and K-food. Take a moment to soak in the essence of Korea at a glance! Head up the stairs past the media wall and step into the vibrant world of K-pop!

An XR-powered live studio lets you become the star of your own K-pop video! Choose from five themed sets—including a subway, spaceship, and coin laundry—and customize everything from lighting to your song choice. Props like bags, glasses, and sunglasses are available to complete your look. Step into the spotlight and dance like no one’s watching! 🎵

A space where you can live out your K-pop idol dreams! At the K-pop Lounge, step onto a real stage and dance just like your favorite artists. What’s more—you can see yourself on the screen in real time, just like a broadcast performance. Try dancing to a hip K-pop groove and see how you shine!

Next to the entrance of the Music Video Zone, you'll find a song selection kiosk. Just search and tap your favorite track, and it’ll start playing in the studio right away. You can even set the vibe by adjusting the lighting using the screen beside it. Create your very own music video moment!

Packed with everything from graffiti walls and photo studios to convenience stores and a YouTuber zone, the 3rd floor is a K-culture playground. Snap photos at HIKR Street, a replica of popular Korean streets, or try out a Korean-style karaoke room for yourself!

Step into a life-size Korean convenience store — with a twist! While the items are display models, the experience is fully interactive. 🛒 How it works: ① Pick two items from the shelves and place them in your basket ② Head to the "new release" station or scan them at the kiosk Watch your custom menu pop up on the screen with a fun animation! 🍫🍌

Welcome to the Live Streaming Studio! Follow these simple steps to become a K-food YouTuber! 🎬 ① Create your own fun YouTuber nickname. ② Choose your favorite theme and menu. ③ Catch flying food and show off your best reactions to win over your viewers! 🍖 This zone lets you record your very own mukbang stream, and you can even see yourself live on the screen as if you’re broadcasting to fans around the world!

Step into the mysterious vibe of HIKR Now on the 4th floor—complete with a concierge desk that feels straight out of a Squid Game set. This immersive space introduces you to Korea’s 36 cities through their local delicacies, festivals, must-visit spots, and cultural goods—all in one glance. 🍱 EAT 🏝️ REST 🎎 PLAY 🛍️ SHOPPING The general store on the 4th floor features four themed zones: EAT, REST, PLAY, and SHOPPING. Discover local dishes, hidden retreats, regional festivals, and must-buy souvenirs from across Korea—all in one fun, interactive space.

On the 5th floor, you’ll find the HIKR Lounge and HIKR Challenge Zone—complete with a scenic terrace view of Cheonggyecheon Stream. Enjoy light snacks and drinks at the terrace café, and don’t miss the fun travel-themed challenges like spinning a prize wheel. 🧃🍪 There’s also a tourism info center filled with travel brochures from all over Korea. Use the digital kiosk to explore must-visit spots and local eats by region! 🗺️

On May 29, a new HiKR Station opened inside Incheon Airport! This compact version of HiKR Ground features a K-pop stage, self-photo studio, beauty zone, and fun activities like quizzes and games. You can also store your luggage for free and even win prizes like sleep masks, meal kits, and Korean transportation cards. Make sure to stop by before your flight! 📍 B1, Terminal 1, next to Burger King 🕓 10AM – 7PM 🔹 Closed every 4th Wednesday 🔹 Multilingual staff available